交换库存而不是支付现金。

1. 1

   Post what you have and what you want

   List the inventory you can spare and describe what would be worth the same to you. Both sides are priced at the published rate card, so the comparison starts from a real number.

2. 2

   Agree the balance

   Swaps rarely land exactly even. The gap is closed by adding a face, a week or a daypart until both owners sign off on the two values.

3. 3

   Both runs are proved

   Each side delivers proof photography or a play-out report for the other. The swap only closes once both campaigns have run and both sets of evidence are in.

目前还没有人开放空间进行交换。任何卖家都可以通过列表向导进行操作——这不会改变空间以现金出售的方式。