Magazines, newspapers and directories sold with their advertiser base.
营业额、运营成本、入住率和合同条款由所有者提供且未经审计。在承诺之前请自行核实:销售由双方直接达成,Admarket 不参与其中。
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The four things that most often change the price of print titles after the first meeting.
Insist on an independent audit rather than a print run. Distributed and read are different numbers, and rate cards are built on the second.
Confirm the list transfers lawfully and that consent covers marketing under the new owner. An unusable list removes most of the goodwill.
Check notice periods and volume commitments. A long print contract at old rates can be an asset or a liability.
If three advertisers make up half the revenue, price the title on the assumption that one of them leaves after the sale.
这是一个初步清单,而非建议。在签署任何文件之前,请寻求您自己的法律和财务建议。