A double-faced LED barge moored on the Tower Bridge reach through the evening, then held off Bankside until eleven. The screen is the only lit surface on the water and it reads from both banks, the bridges and every riverside terrace between them.
Specification
Format
LED screen, double-faced
Resolution
1152 × 432 px per face
Screen size
8.0 × 3.0 m
Pixel pitch
7 mm
Barge length
18 m
Moorings
Tower reach, then Bankside
Lit hours
18:00 – 23:00, nightly
Artwork deadline
3 working days before start
Audience
96,000
Est. nightly impressions
Riverside pedestrian
Traffic type
19:00 – 22:00
Peak window
50% — two advertisers
Share of voice
Figures are supplied by the owner and reviewed at approval. Independent measurement is shown separately where the site is audited.
The owner's read on which industries this space sells hardest for — tap one to see every space suited to that sector.
What's included
Crewing, mooring fees and river licence
Play-out log for every evening on station
Photography from both banks in week one
Your artwork on this site
ASTER & CO, a fashion & apparel build, mounted at this face's real proportions. Mounted edge to edge, 11% of the artwork falls outside the face — off the left and right. Re-crop to 2.67 : 1 rather than let the printer choose.
The shape decides whether the campaign you already have works here. Mount it on the face — yours or one of ours — and see what the mount does to it before you book.
Supplied by Riverlight Media for this exact site — build to this and the file passes first time.
Build at
1152 × 432 px per face
Aspect
2.67 : 1
Colour
RGB · sRGB · 25 fps · peak brightness capped at 70% after 21:00
Files
MP4 (H.264) · JPG · PNG
Length
15s or 30s · silent, the river has no audio licence
Maximum size
40 MB
Safe area
4% inside every edge
Artwork deadline
3 working days before the first evening on station
This space takes moving media. A still works, but the format is bought as video far more often than not — and the mockup plays yours on the face if you drop an MP4 into it. The screen is read across water from 80 m and up. Type under 90 px on this canvas disappears at that distance.
Nothing may flash, strobe or scroll faster than 3 Hz — a navigation rule on the river, not a house style.
No red-over-green or green-over-red pairings that could read as navigation lights from the water.
Both faces play the same file unless you supply two, priced the same.
Files from the owner
riverlight-barge-spec.pdfSpec sheet · PDF · 1.1 MB · updated 1 Aug 2026
pla-river-content-rules.pdfSite rules · PDF · 2.3 MB · updated 14 Jun 2026
No flashing or animated content above 3 Hz — river navigation rule
Port of London Authority approves the moorings each week
Minimum booking: 1 week
4.8 · 12 reviews
Marta K.
Nordwind Studio · June 2026
Posted on the Monday as agreed and the proof shots came through the same afternoon. The owner flagged a colour issue in our artwork before it went to print, which saved us a reprint.
Site performs exactly as the audience numbers suggest. One week ran with partial illumination after a fault and we were credited without having to ask.