Advertising space in Germany

Admarket lists 3,910 advertising spaces across Germany, from Großflächen on the Berliner Ring to U-Bahn platform panels in Munich. Every space is posted by the company that owns or manages it, so the price on the listing is the price the owner set, and payment is held until your dated proof photography is approved.

German inventory sits in the city networks rather than on the motorway. Berlin alone carries 742 spaces and 132 of them are transit, sold through the network operator on fixed cycles. Munich lists fewer spaces but prices about 12% higher than Berlin, pushed up by Altstadt-Lehel and Maxvorstadt footfall.

Booking cycles matter more here than in most markets. Classic poster formats run in Dekaden — fixed 10 or 11-day slots that start on set dates — so a two-week plan usually becomes two decades. Digital and radio are sold by the week and are the quickest way to get a campaign live before a launch date.

Whatever the format, the sequence is the same. You book the dates, the money sits with Admarket, the owner posts the site and uploads dated proof photography, and the payment is released once you approve it. If the proof does not match what you booked, you raise it before anything moves. Buyers pay the price on the listing — €165 per week at the bottom of the market, €1,420 per week for a median billboard site.